Once a new school year starts and the temperatures start to drop, the real estate business tends to drastically slow down. This is known as the “off-season”, and sellers typically shy away from listing their home during this time. But there are a few reasons to reconsider this. Mainly, there is less competition on the market during the winter, so you are more likely to attract buyers. If you do decide to list your home during winter, keep reading for three pieces of advice that will help you succeed.
Set the Scene
While your beautiful lawn and most of your landscaping may be covered in snow for the season, you should still put effort into your home’s curb appeal. Do this by placing seasonal plants out front of your home, keep your walkways and driveway nicely shoveled, and turn on your outdoor lights so potential buyers can see everything that your home’s lawn has to offer.
When potential buyers attend an open house or showing, make sure they walk into your home when it is well-lit and warm. Buyers must be able to picture their lives in your home, so turn on all your lights and lamps and keep your home at a comfortable temperature. Even the smallest negative experience during a walk through can put a bad taste in a buyer’s mouth, so do your best to make a great impression!
Winter can get crowded inside of a full home, so it’s really important to make your home feel spacious. One of the most crucial areas to keep open is the entry way. With all the coats, boots, hats, and gloves that pile up during the winter months, you don’t want the entry way to feel crowded as buyers will quickly pinpoint that as a negative – and they have just entered the home. Clear all possible clutter in this area to start off the tour on the right foot.
We hope these tips help you to feel more confident about selling your home in the winter! Even if this is considered the “off-season”, buyers that are looking are highly motivated so when you do your best to stand out, you set yourself up for a better chance of a quick and lucrative sale. Contact us today to chat more about selling your home with one of our expert agents!